Kudos, the events caterer, has put pen to paper on a £ 12 million contract with the Aviva Premiership Rugby Union side the Northampton Saints for the next 7 years. The deal will see the catering giants take over the stadium hospitality as well as the public catering services at The Jimmies’ Franklin’s Gardens Stadium, starting from the 2012/13 season. This is one of the most lucrative deals that will see The Saints become one of the top earning sides in the division alongside the likes of Saracens FC and Harlequins FC as they have gone a long way in securing a safe future for the club in terms of finances.
Kudos, which is owned by Crown Group, will be providing food during the home matches to the hospitality suites, corporate boxes, bars as well as the public retail outlets as part of their match day services. Moreover, they will also look after all the catering services as well as venue management at non-match day programs which includes private parties, corporate events at the events’ space and conference centre of the stadium.
According to Jon Pryce, the Managing Director of Kudos, the catering giant is absolutely thrilled at being able to secure with the Northampton Saints and they are looking forward to providing the best culinary as well as retail expertise to the club’s Franklin’s Gardens Stadium. The stadium is currently under a redevelopment project which will see new lounges, bars as well as conference facilities installed inside the stadium as part of a multi-million pound package.
Allan Robson, the Chief Executive Officer of the Northampton Saints also expressed his excitement at the prospect of partnering one of the biggest names in the culinary industry in England and was looking forward to a long and successful relationship with the company.